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AI Specialist

Remote RavenKenya


No Relocation

Posted: February 13, 2026

Job Description

AI Specialist (Automation & Workflow Enablement – Digital Marketing Agency)

About Us

We are a fast-growing digital marketing agency supporting U.S.-based clients across multiple industries. As we scale, we are committed to staying ahead by leveraging AI tools and automation technologies to streamline internal operations, improve client delivery, and increase efficiency across marketing workflows.

We are looking for an AI Specialist who can assess, implement, and optimize AI-driven workflows—from automation and process improvement to training and support across the organization.

Role Overview

The AI Specialist will lead initiatives to integrate AI tools into both internal agency operations and client-facing marketing delivery. You will identify opportunities where AI can improve speed, consistency, and scalability, test tools, build workflows, and train team members on best practices.

This is a hands-on, strategic role that combines technical understanding, research, implementation, and cross-functional collaboration.

Key Responsibilities

AI Tools Research & Implementation

  • Identify and evaluate AI tools and platforms (e.g., ChatGPT, Claude, Gemini, Zapier, Make.com, Notion AI, Midjourney, Copy.ai, etc.) to improve marketing workflows and business processes
  • Recommend tools based on impact, usability, cost, and scalability
  • Stay current on new AI trends and emerging platforms relevant to marketing and operations

Workflow Automation & Process Improvement

  • Build AI-enhanced workflows for:
    • content creation and repurposing
    • social media execution
    • email marketing and campaign support
    • lead generation and prospecting workflows
    • onboarding, SOP development, and internal documentation
    • reporting and KPI tracking
  • Develop custom automations and prompt-based systems to reduce manual work
  • Document repeatable workflows and internal best practices

Cross-Functional Collaboration

  • Collaborate with leadership and department heads to identify bottlenecks and implement AI solutions across teams
  • Support client delivery teams with AI-enabled templates, systems, and productivity workflows
  • Assist in building scalable systems for a growing agency environment

Training & Internal Enablement

  • Train staff on prompt engineering, AI best practices, and tool usage
  • Create internal training materials, SOPs, and “how-to” guides
  • Support adoption and quality control to ensure AI outputs meet brand and client standards

AI Reporting & Optimization

  • Analyze the impact of AI tools and workflows on productivity, turnaround times, and delivery quality
  • Continuously improve systems and automations based on performance data
  • Support dashboard creation and reporting workflows as needed

Special Projects

  • Support internal initiatives such as:
    • chatbot implementation
    • internal knowledge base structuring
    • client data enrichment and CRM workflow automation

Ideal Candidate Profile

Required Qualifications

  • 2+ years of experience in AI, automation, operations, or tech innovation roles
  • Familiarity with tools such as ChatGPT, Zapier, Make.com, Claude, Gemini, Notion AI, or similar platforms
  • Strong understanding of prompt design, workflow logic, and automation systems
  • Strong communication skills for internal training and documentation
  • Comfortable working with both technical and non-technical teams
  • Resourceful, self-motivated, and eager to test, iterate, and improve

Nice to Have

  • Experience supporting digital marketing workflows (content, SEO, email, social, reporting)
  • Familiarity with CRM and project management tools (HubSpot, Airtable, ClickUp, Monday, etc.)
  • Experience building dashboards or visual reporting systems
  • Background working with remote teams or agency environments
  • Experience in offshoring, staffing, or BPO operations

Core Competencies

  • Strong problem-solving and process-thinking mindset
  • Highly organized with strong follow-through
  • Able to work independently and deliver results without constant supervision
  • Comfortable managing multiple projects and priorities
  • High attention to detail and quality standards

Work Requirements

  • Reliable high-speed internet
  • Strong computer setup capable of running multiple platforms/tools
AI Specialist (Automation & Workflow Enablement – Digital Marketing Agency)About UsWe are a fast-growing digital marketing agency supporting U.S.-based clients across multiple industries. As we scale, we are committed to staying ahead by lever...

This is a full time role

$9-$10/hr

100% Remote

Additional Content

AI Specialist (Automation & Workflow Enablement – Digital Marketing Agency)

About Us

We are a fast-growing digital marketing agency supporting U.S.-based clients across multiple industries. As we scale, we are committed to staying ahead by leveraging AI tools and automation technologies to streamline internal operations, improve client delivery, and increase efficiency across marketing workflows.

We are looking for an AI Specialist who can assess, implement, and optimize AI-driven workflows—from automation and process improvement to training and support across the organization.

Role Overview

The AI Specialist will lead initiatives to integrate AI tools into both internal agency operations and client-facing marketing delivery. You will identify opportunities where AI can improve speed, consistency, and scalability, test tools, build workflows, and train team members on best practices.

This is a hands-on, strategic role that combines technical understanding, research, implementation, and cross-functional collaboration.

Key Responsibilities

AI Tools Research & Implementation

  • Identify and evaluate AI tools and platforms (e.g., ChatGPT, Claude, Gemini, Zapier, Make.com, Notion AI, Midjourney, Copy.ai, etc.) to improve marketing workflows and business processes
  • Recommend tools based on impact, usability, cost, and scalability
  • Stay current on new AI trends and emerging platforms relevant to marketing and operations

Workflow Automation & Process Improvement

  • Build AI-enhanced workflows for:
    • content creation and repurposing
    • social media execution
    • email marketing and campaign support
    • lead generation and prospecting workflows
    • onboarding, SOP development, and internal documentation
    • reporting and KPI tracking
  • Develop custom automations and prompt-based systems to reduce manual work
  • Document repeatable workflows and internal best practices

Cross-Functional Collaboration

  • Collaborate with leadership and department heads to identify bottlenecks and implement AI solutions across teams
  • Support client delivery teams with AI-enabled templates, systems, and productivity workflows
  • Assist in building scalable systems for a growing agency environment

Training & Internal Enablement

  • Train staff on prompt engineering, AI best practices, and tool usage
  • Create internal training materials, SOPs, and “how-to” guides
  • Support adoption and quality control to ensure AI outputs meet brand and client standards

AI Reporting & Optimization

  • Analyze the impact of AI tools and workflows on productivity, turnaround times, and delivery quality
  • Continuously improve systems and automations based on performance data
  • Support dashboard creation and reporting workflows as needed

Special Projects

  • Support internal initiatives such as:
    • chatbot implementation
    • internal knowledge base structuring
    • client data enrichment and CRM workflow automation

Ideal Candidate Profile

Required Qualifications

  • 2+ years of experience in AI, automation, operations, or tech innovation roles
  • Familiarity with tools such as ChatGPT, Zapier, Make.com, Claude, Gemini, Notion AI, or similar platforms
  • Strong understanding of prompt design, workflow logic, and automation systems
  • Strong communication skills for internal training and documentation
  • Comfortable working with both technical and non-technical teams
  • Resourceful, self-motivated, and eager to test, iterate, and improve

Nice to Have

  • Experience supporting digital marketing workflows (content, SEO, email, social, reporting)
  • Familiarity with CRM and project management tools (HubSpot, Airtable, ClickUp, Monday, etc.)
  • Experience building dashboards or visual reporting systems
  • Background working with remote teams or agency environments
  • Experience in offshoring, staffing, or BPO operations

Core Competencies

  • Strong problem-solving and process-thinking mindset
  • Highly organized with strong follow-through
  • Able to work independently and deliver results without constant supervision
  • Comfortable managing multiple projects and priorities
  • High attention to detail and quality standards

Work Requirements

  • Reliable high-speed internet
  • Strong computer setup capable of running multiple platforms/tools
AI Specialist (Automation & Workflow Enablement – Digital Marketing Agency)About UsWe are a fast-growing digital marketing agency supporting U.S.-based clients across multiple industries. As we scale, we are committed to staying ahead by lever...

This is a full time role

$9-$10/hr

100% Remote