B2C Solution Architect (Salesforce & Marketing Cloud Engagement/Next)
Job Description
Who we are
Since 1843, The Economist Group has championed independence, excellence and openness, helping people understand and tackle the critical challenges shaping the world. Today, we are building on that legacy as a global media and information-services company powered by digital innovation, analytical rigour and evidence-based insight.
Across our three businesses -The Economist, Economist Enterprise and Economist Education - we deliver trusted analysis and insights to individuals and organisations in more than 170 countries. United by a shared purpose to drive progress, we empower decision-makers to make sense of change and chart a course through an increasingly complex world.
As a colleague, you will be part of a culture that values ideas, encourages ownership and holds itself to high standards. We invest in people who are curious, thoughtful and adaptable, whether they are launching new products, reporting on global events or harnessing emerging technologies such as AI to improve how we work. Here, fresh thinking is taken seriously, ambition is matched by integrity, and great work is recognised. Working across disciplines, geographies and perspectives, we are united by a commitment to innovation, excellence and creating meaningful impact.
Want to discover more about life at The Economist Group? Follow @EconomistCareers on Instagram to discover the people, stories and opportunities that make TEG unique.
The role
We are seeking a senior B2C Solution Architect to join our dynamic team fulltime. In this pivotal role, you will design and architect end-to-end solutions leveraging Salesforce Core Platform, Service Cloud, Data 360, and Marketing Cloud Engagement/Next to drive our B2C transformation initiatives.
You will collaborate closely with business stakeholders, product leads, analysts, and engineering teams to translate complex business needs into robust, scalable, and secure Salesforce solutions. A deep understanding of Salesforce data models, asynchronous integration patterns, and cross-cloud B2C architecture is essential.
Responsibilities
- Solution Design & Architecture
- Design and architect comprehensive B2C enterprise solutions across Salesforce Core, Service Cloud (Omnichannel, Voice, Messaging), and Marketing Cloud Engagement.
- Develop detailed architecture deliverables, including system topology diagrams, data models, interaction diagrams, process flows, and integration specs.
- Ensure all designs align with security, performance, scalability, and platform best practices.
- Salesforce Leadership & Expertise
- Serve as the Subject Matter Expert (SME) on Salesforce Core, Data 360, Service Cloud, and Marketing Cloud cross-cloud integrations.
- Drive best practices around Salesforce data management, enterprise sharing models, and platform governance.
- Guide engineering teams on proper configuration vs. custom code trade-offs.
- Requirements Analysis & Stakeholder Management:
- Partner with Business Analysts and Product Managers to lead technical discovery, evaluate requirements, and translate business objectives into technical specifications.
- Effectively communicate architectural decisions and trade-offs to business stakeholders at all levels.
- Engineering Review & Governance:
- Present solution designs to the Architecture Review Board (ARB) / Engineering Group to ensure alignment with enterprise standards.
- Mentor developers and review technical designs to address implementation risks early.
Who you are
- Skills:
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- Proven experience as a Solution or Technical Architect with a focus on B2C Salesforce implementations.
- Deep knowledge of Service Cloud capabilities: Routing, Omnichannel, Service Cloud Voice (or CTI like Vonage), Email-to-Case, and Enhanced Messaging.
- Hands-on expertise with Data 360, Marketing Cloud Engagement and cross-cloud integration patterns (Marketing Cloud Connect, APIs, Event-Driven Architecture).
- Strong understanding of Salesforce data modeling, platform limits, and asynchronous processing.
- Familiarity with Apex Enterprise Patterns and enterprise integration standards.
- Leadership & Communication
- Demonstrated ability to translate complex technical trade-offs into clear recommendations for both technical and executive audiences.
- Experience mentoring mid-level and senior developers on Salesforce design patterns, code review standards, and architectural best practices
- Track record of managing competing priorities across Product, Engineering, and Business stakeholders, and driving alignment on technical direction amid differing viewpoints
- Comfortable presenting and defending solution designs in formal/informal review settings (e.g., Architecture Review Meeting)
- Certifications:
- Required: Salesforce Certified Application and System Architect
- Required: Salesforce Certified Service Cloud Consultant
- Preferred: Data 360 Certified
#LI-Hybrid
Working Arrangements
The majority of our roles operate on a hybrid working pattern, with 3+ days office attendance required.
AI usage for your application
We are an innovative organisation that encourages the use of technology. We recognise that candidates may utilise AI tools to support with their job application process. However, it is essential that all information you provide truthfully and accurately reflects your own experience, skills, and qualifications.
What we offer
Our benefits package is designed to support your wellbeing, growth, and work-life balance. It includes a highly competitive pension or 401(k) plan, private health insurance, and 24/7 access to counselling and wellbeing resources through our Employee Assistance Program.
We also offer a range of lifestyle benefits, including our Work From Anywhere program, which allows you to work from any location where you have the legal right to do so for up to 25 days per year. In addition, we provide generous annual and parental leave, as well as dedicated days off for volunteering and even for moving home.
You will also be given free access to all The Economist content, including an online subscription, our range of apps, podcasts and more.
