Demand Generation Manager
connectwise • USA Remote - TX
Posted: July 9, 2026
Job Description
Demand Generation Manager, Cybersecurity & Data Protection
Own pipeline. Drive revenue. Shape the future of cybersecurity marketing at ConnectWise.
ConnectWise is seeking a Demand Generation Manager to lead pipeline growth for our Cybersecurity & Data Protection portfolio, including Managed EDR, SIEM, and backup/data protection solutions. This is a high-impact role for a marketer who understands cybersecurity buyers and thrives on owning business results—not just campaign execution.
What You'll Do
- Own demand generation strategy and pipeline performance for the Cybersecurity & Data Protection business.
- Build and execute integrated campaigns that engage IT and security leaders throughout the buyer journey.
- Partner closely with Sales, Product Marketing, RevOps, Digital, and Content teams to drive go-to-market success.
- Analyze performance, optimize programs, and identify new opportunities to accelerate growth.
- Serve as the marketing lead and advocate for one of ConnectWise's most strategic solution areas.
What We're Looking For
- 6+ years of B2B demand generation experience with accountability for pipeline and revenue outcomes.
- Experience marketing cybersecurity, data protection, or related SaaS solutions.
- Deep understanding of the IT/security buyer journey and go-to-market strategy.
- Strong cross-functional leadership skills and ability to influence without direct authority.
- Data-driven mindset with hands-on experience using Salesforce, Marketo, HubSpot, or similar platforms.
- Proven track record of building programs that drive measurable business impact.
Why Join?
- Own a high-visibility portfolio with significant growth opportunity.
- Influence strategy across marketing and sales.
- Drive meaningful pipeline impact in a rapidly growing cybersecurity business.
- Fully remote opportunity with a collaborative, high-performing team.
Additional Content
Demand Generation Manager, Cybersecurity & Data Protection
Own pipeline. Drive revenue. Shape the future of cybersecurity marketing at ConnectWise.
ConnectWise is seeking a Demand Generation Manager to lead pipeline growth for our Cybersecurity & Data Protection portfolio, including Managed EDR, SIEM, and backup/data protection solutions. This is a high-impact role for a marketer who understands cybersecurity buyers and thrives on owning business results—not just campaign execution.
What You'll Do
- Own demand generation strategy and pipeline performance for the Cybersecurity & Data Protection business.
- Build and execute integrated campaigns that engage IT and security leaders throughout the buyer journey.
- Partner closely with Sales, Product Marketing, RevOps, Digital, and Content teams to drive go-to-market success.
- Analyze performance, optimize programs, and identify new opportunities to accelerate growth.
- Serve as the marketing lead and advocate for one of ConnectWise's most strategic solution areas.
What We're Looking For
- 6+ years of B2B demand generation experience with accountability for pipeline and revenue outcomes.
- Experience marketing cybersecurity, data protection, or related SaaS solutions.
- Deep understanding of the IT/security buyer journey and go-to-market strategy.
- Strong cross-functional leadership skills and ability to influence without direct authority.
- Data-driven mindset with hands-on experience using Salesforce, Marketo, HubSpot, or similar platforms.
- Proven track record of building programs that drive measurable business impact.
Why Join?
- Own a high-visibility portfolio with significant growth opportunity.
- Influence strategy across marketing and sales.
- Drive meaningful pipeline impact in a rapidly growing cybersecurity business.
- Fully remote opportunity with a collaborative, high-performing team.