International Theatrical Research Lead, WW Theatrical and US Streaming Film Consumer Insights

• Amazon MGM Studios is seeking an International Theatrical Research Lead to inform our global theatrical strategy through data-driven consumer research and insights. This role will own the international

Description

• Amazon MGM Studios is seeking an International Theatrical Research Lead to inform our global theatrical strategy through data-driven consumer research and insights. This role will own the international theatrical research program, partnering closely with creative teams, marketing executives, and worldwide stakeholders to guide decision-making across the entire theatrical release lifecycle. The ideal candidate will bring deep expertise in both qualitative and quantitative entertainment research methodologies across multiple international markets, a passion for film, and the ability to translate complex data into clear, compelling narratives for senior leadership. This person should be detail-oriented, proactive, and highly communicative, with fluency in creative advertising. Key job responsibilities Own international tracking across 10 markets. Write succinct tracking notes and communicate findings to internal and external stakeholders Oversee testing of marketing materials (trailers, key art, TV spots, digital assets) and campaign effectiveness across multiple territories, ensuring creative is optimized and aligned with global strategy and local audience preferences Design and execute production and marketing screenings in key markets, delivering actionable insights to creative teams, executives, and filmmakers Partner with the domestic theatrical research team to stay current on testing results and learnings, and help shape global audience and positioning strategy Conduct franchise brand studies to assess brand health, audience fanship, competitive positioning, and growth opportunities across global markets Develop analytics and reporting frameworks utilizing emerging tools — including AI, machine learning, and predictive modeling — to extract insights and elevate research capabilities Drive vendor selection, RFP processes, and negotiate global research partnerships, ensuring best-in-class methodologies and cost efficiency Deliver compelling presentations and reports for C-level executives, translating research findings into strategic recommendations Foster relationships with regional teams and international partners to ensure cohesive research strategies while respecting local market nuances Stay current with emerging methodologies, entertainment industry trends, and competitive intelligence

Basic Qualifications

• - 6+ years of professional non-internship marketing experience - Experience communicating results to senior leadership - Experience in A/B testing - Experience using data and metrics to drive improvements - Experience using Microsoft Excel to manipulate and analyze data - Experience in quantitative and qualitative research

Preferred Qualifications