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Mid Market Sales Director

assetwatch • United States


No Relocation

Posted: September 29, 2026

Job Description

You will be responsible for driving the Mid-Market sales function at AssetWatch primarily through managing a new logo acquisition team. This role reports to the Vice President of Sales. 

What You'll Do: 

  • You will assume responsibility for leading a team of mid-market Solution Architects (sellers) to exceed the assigned sales goals and revenue targets.
  • Work closely with the Solution Architects to achieve corporate level agreements within their target logo accounts.
  • Leverage your direct sales managerial experience as a MM sales leader within early stage SaaS organizations with a preference into the Manufacturing and/or Industrial verticals.
  • Develop sales materials, messaging, personas, and sales motions.
  • Recruit and lead a team – actively coach reps by regularly supporting sales calls.
  • Continue to develop an existing manufacturing industry rolodex and maintain strong relationships with customers at the corporate level.
  • Work closely with Customer Success, Condition Monitoring, Business Development and Marketing teams.
  • Passionately lead, drive, and deliver the AssetWatch vision and mission.
  • Stay ahead of industry trends, competitive activity, and client opportunities; Attend trade shows, industry events, internal meetings, and conferences. 

Qualifications: 

  • Bachelor’s degree or equivalent experience.
  • 5+ years of experience successfully selling SaaS applications specifically within manufacturing or industrial companies.
  • 3+ years of experience successfully leading sales teams selling SaaS technology specifically within manufacturing or industrial companies.
  • Highly data driven who leverages the various sales solutions to optimize performance and gather insights to create a scalable and efficient team structure.
  • Proven track record of achieving and exceeding sales targets and driving revenue grow.
  • Extensive existing manufacturing industry rolodex and strong relationships with corporate-level decision-makers.
  • Experience developing GTM strategies, frameworks, and playbooks, as well as sales materials, messaging, personas, and industry standard sales motions.
  • Strong hunting and multi-threading relationship management skills.
  • Experience with pilot sites and proof of concept phases for new products or services.
  • Excellent communication, interpersonal, and presentation skills.
  • Demonstrated Corporate account sales leadership experience and track record of success.
  • Experience devising and implementing sales strategy and contributing to enablement programs. 

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