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Sales Operations Associate (Nigeria)

Reliance Health • Lagos, Lagos, Nigeria


Posted: September 15, 2026

Job Description

Reliance Health’s mission is to make quality healthcare delightful, affordable, and accessible in emerging markets. From Nigeria, Egypt, Senegal and beyond, we offer comprehensive health plans tailored to both employers’ and employees’ needs through an integrated approach that includes telemedicine, affordable health insurance, and a combination of partner and proprietary healthcare facilities. By leveraging advanced technology, we are transforming the healthcare landscape, making it more efficient and accessible for everyone.

We are looking for a Sales Operations Associate who will play a key role in driving sales performance and expanding Reliance Health’s footprint across all markets. In this role, you will act as a primary point of contact for prospective customers while optimizing the tools, processes, and content our sales team relies on. You will manage incoming leads, support proactive outreach, and help build seamless sales operations that empower the team to close deals efficiently. This role is ideal for an agile, data-minded communicator who thrives on creating structured processes and accelerating revenue growth.

As a Sales Operations Associate, you will:

Sales Process Knowledge & Sales Tools

  • Understand and improve the sales process and support the team for inbound and outbound activities.
  • Use CRM, sales automation, and other sales tools to track leads, maintain accurate pipeline information, and support day-to-day sales activities.

Sales Content Creation & Enablement Strategy

  • Create and maintain sales materials, including call scripts, email templates, presentations, case studies, and other resources that support the sales process.
  • Ensure sales content is clear, up to date, and aligned with Reliance Health’s products, target customers, and overall sales messaging.
  • Work closely with sales team members to understand their needs, gather feedback, and improve the tools and resources used to engage prospects.
  • Support the development and delivery of training materials and resources that help sales team members understand and consistently apply sales processes and best practices.

Performance Tracking & Reporting

  • Build and maintain dashboards and reports to monitor sales development performance.
  • Track key metrics such as leads, Sales Qualified Leads (SQLs), Sales Accepted Leads (SALs), rejections, and conversion rates.
  • Review performance by market and team members to identify trends and areas for improvement.
  • Use sales data to identify what is working and where improvements are needed.

Inbound & Outbound Sales Development

  • Manage and respond to inbound leads and enquiries.
  • Reach out to potential customers and qualify leads using agreed criteria.
  • Support outbound prospecting by creating target lists, scripts, and outreach sequences.
  • Ensure inbound and outbound scripts are clear, accurate, and up to date.

Track inbound and outbound performance to identify opportunities for improvement.

Reliance Health’s mission is to make quality healthcare delightful, affordable, and accessible in emerging markets. From Nigeria, Egypt, Senegal and beyond, we offer comprehensive health plans tailored to both employers’ and employees’ needs through an...
  • Bachelor's degree or HND in any discipline.
  • Must have completed NYSC or have a valid exemption letter.
  • Minimum 2 years' experience in sales, operations, project management
  • Strong written and spoken communication skills.
  • Comfortable working with data, dashboards, and metrics.
  • Proficiency with Microsoft Office Suite.
  • Ability to work effectively in a remote environment

Nice to Have

  • Experience with Zoho CRM or any CRM system (e.g., Salesforce, HubSpot, Freshsales).
  • Experience building sales scripts or qualification processes from scratch.
  • Experience building dashboards or reports to track sales metrics.
  • Experience in health tech, health insurance, or B2B sales.
  • Experience reactivating closed-lost leads or churned accounts.

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